Trademark of a business is its identity. Recent globalization has even make it more significant for businesses to adopt, popularize and protect brand names in the economies where they intend to sell their products or services in future. South Asia being the most populous part of the world has always been a target of multinational corporations. Years of advertising is finally paying off and people in this part of the world finally recognize and demand famous brands.

We provide services to our clients which cover all commercial areas concerning trademarks in the whole region. Ranked amongst the very best IP law firms of Pakistan, we have extensive experience of handling trademark related matters of all sorts.

An overview of services offered by us in this area is as under: Counseling and Consultation

From the years of experience with the Trademark Registry of Pakistan and in depth knowledge of Pakistan Trademark law, we can foresee the fate of a trademark application to an extent. We advise our clients on the strength and weaknesses of their marks. If a mark is weak, we recommend steps to increase the possibility of its registration and enforcement.

Conducting Searches

Conducting a trademark search prior to filing of a trademark application is always recommended. Considering the costs and time involved in prosecuting oppositions and resolving legal disputes, it is always prudent to conduct a prior search so that proper strategy could be formulated in advance.

Even otherwise, if a search comes clean, it becomes a piece of evidence and also proves extremely helpful in overcoming any possible opposition.

We handle official, personal and proprietor searches and render opinions regarding search results.

Trademark Filing and Prosecution

We have extensive experience in filing and prosecuting trademark applications and every year we file and prosecute hundreds of applications for clients from all over the world.

Official Objections

Receiving official objections during substantive examination is normal in Pakistan and almost 90% of applicants receive some sort of objections and in almost 80% of cases, the matter goes for hearing. We have around 99% success rate in overcoming the objections raised by the Registry.

Oppositions, Rectifications and Revocations

We have a stellar track record in prosecuting oppositions, cancellation and revocations etc. Our experience in litigation distinguishes us from regular IP law firms and most of the time we are able to get desired results from these proceedings.

Watch Services

We offer our clients watch services reporting any infringing trademark published in the official Trade Marks Journal.

Change of Name/Address

Recording of change of name and/or address is very important to avoid complexities in future. We help you in keeping your particulars up to date.

Assignments and Licensing

We provide complete range of services in this regard, including structuring transactions, drafting/vetting the agreements and getting the same registered with concerned authorities.


We file a large number of renewals every year. We will keep your registration valid as long as you want it to remain in force.


We have well-trained investigation staff (including retired Police Officers) and have performed numerous investigations for renowned multinationals in food, clothing, agriculture and chemical sectors.

Portfolio Management

We are among very few law firms in Pakistan having experience of managing entire portfolio of trademarks of clients. We have the privilege to have been entrusted trademark portfolios of world’s most valuable brands.

We have also successfully handled huge trademark portfolios of several clients over the years to their entire satisfaction.


Our IP Department has full-fledged and experienced litigation wing that handles cases from trial to appellate courts. No other IP law firm in Pakistan can claim to have a more experienced litigation wing. We have an impressive success rate in IP related cases.

Contact Info

042 357553751-3
042 37323046
86-k, Gulberg 3, Lahore

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